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New Website or a Makeover?

Is it time for a website makeover, or is time to start over from scratch?

Written by Robert Lane

I have a true passion for website and business development. Over two decades of experience planning, developing and implementing state-of-the-art web-based solutions for businesses.

January 12, 2023

Do you need a brand-new site, or is it time for a makeover?

Make sure your site is built on the latest WordPress web development methods and code! Our website development agency will always stay up-to-date with the latest WordPress trends to enable us to continue serving our customer’s excellent websites. Learn about just what WordPress thinks of content management in 2023!

Why Is WordPress So Commonly Used?

WordPress powers over 43 percent of all websites and over 70 million eCommerce websites. RF presently uses WordPress when developing websites for all our client services. But why are web designers and web development firms a favorite for customers?

WordPress offers numerous benefits to site administrators. It’s user-friendly, so it can be used by even novice users to make simple changes, update their blog posts, post photos, or insert videos. The Gutenberg editor, developed specifically for WordPress, makes it easy to change the page layout and user experience! WordPress also offers a large library of both free and paid plugins and themes to its users, making it adaptable and remarkably powerful. WordPress sites are much less exposed to hacking since they have regular updates with the latest security patches.

Benefits of WordPress Websites:

  • SEO friendly
  • Enhanced security with regular updates
  • Easy to Use
  • Powerful plugins
  • Mobile ready

2023’s Top Trends & Updates for WordPress

WordPress 6.1

One of the greatest things about WordPress is that it is constantly adding new features and improvements. At the end of 2022, WordPress 6.1 became available, and it’s got awesome new features! 6.1 is the next part of their Gutenberg Page Builder project. There will be more than 400 enhancements and bug fixes, block editor improvements, new features, and a reworked default theme.

WordPress has been making adjustments that improve its ADA accessibility. The new version is the most thorough ever. Read more about it from WordPress here https://make.wordpress.org/core/2022/10/11/wordpress-6-1-accessibility-improvements/

Using WordPress for Ecommerce

Many websites sell items or services, whether a retail store selling branded products or a blog selling an ebook. Thanks to WooCommerce, you can quickly and easily turn your WordPress site into an online store!

WooCommerce combines the setup and search engine optimization capabilities of WordPress with the convenience of the payment gateways, inventory management, and marketing features it offers for your business. WooCommerce currently drives over 70 million eCommerce shops, including:

  • Blue star coffee
  • Clickbank
  • Luminaire Home & Decor
  • Airstream
  • Weber Grills
  • Singer Sewing Machines

If you decide to operate your online store using WooCommerce, you’ll be in good company! Thirty-one percent of all online stores use WooCommerce Checkout.

Micro Interactions

We’ve been seeing a growing trend of micro-interactions that are more discerning, smart, and focused. These interactions will spread the word about your brand and lead to engagement with users. Having an engaging site is great for businesses. Micro-interactions can be in the form of animated gifs, SVGs, or even LottieFiles. Lottie’s have a very innovative presence in the animation industry and are very promising: 600% smaller than a gif and load five times the rate of a standard gif!

Parallax Scrolling

Parallax has been around for a while, so it isn’t new, exactly. However, we’ve seen the use of highly engaging zooming parallax. When used effectively, a parallax feature can captivate a user and bring them to your site to stay.

Dark Mode User Interface Design

Lately, the dark mode has been growing in popularity. A statistic claims eight out of every ten users would choose the dark mode for their interface if given the option. Dark mode can help reduce eye strain and increase visibility in low-light areas. When creating user interfaces, it’s important to bear this in mind.

WordPress 6.1 Accessibility Improvements

Page Speed Optimization

A number of plugins can be used to help your website’s performance increase and page speed, but implementing those things should be done natively. The RedFlippers team knows how to optimize page load time via WordPress without using unnecessary plugins. If your website takes more than three seconds to load, you lose 40% of your users!

Drag-And-Drop Page Builders

While nothing can rival the customization and functionality of a custom website built by a skilled web developer, drag-and-drop page builders allow individuals with minimal coding experience to create their site. Drag-and-drop options are easy to comprehend for busy entrepreneurs. Divi and Elementor are two popular plugins for drag and drop on WordPress.

Your website, created by the talented team at RedFlippers, has many drag-and-drop options and customizations, along with training for using your new site to make changes.

Final Word: WordPress Web Development Trends

Excited about these web development trends updates? We are too! With each new WordPress release, users benefit from enhanced usability, more custom functionality, and enhanced security. If you’re redesigning a website or building a new one from the ground, consider using WordPress as your content management system. It is a user-friendly platform with top-notch security, performance, and customer support.

Think building your website is too hard to take on? Don’t worry! We take all the legwork off your hands, so you do not need to be concerned about the most current trend or updates regarding WordPress. Let’s build a powerful digital representation of your brand together!

Are you looking for advice on how to proceed with marketing, search engine optimization or social media engagement during an impending economic downturn?

This time can still be very advantageous for your business, and we can help! Get in touch for recession proof marketing services.

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